GTM OS

The old way vs GTM OS

Sixteen tools and a team. Or one subscription.

Your go-to-market doesn’t have to be a rack of point tools and the headcount to wire them together. GTM OS is the same motion, run by a crew of AI agents, in one system.

How it works

Turnkey to start. Yours to keep.

No migration project, no rip-and-replace. Three steps to a go-to-market team that runs on your keys.

1. 1

   Plug in your keys

   Connect accounts you already use — or pick from a short list. Mostly copy-paste, done in an afternoon.

2. 2

   The crew goes to work

   Six Chiefs and their specialists run prospecting, copy, follow-ups, replies, signals, and audits — one cockpit, on autopilot.

3. 3

   It runs your motion

   On your own AI keys, so your data stays yours and you pay vendors at cost. One subscription, the whole crew working.

The team

You’re the operator. This is your crew.

Six Chiefs, each running a department of AI specialists — and every specialist is a live subsystem, not a slide. Everything they do shows up in your cockpit by name: “RevOps audited your last 100 sends, 2 recommendations.”

• Chief Pipeline Officer

  Lead Gen · 3 specialists

  Builds your lead lists and does the homework on every one.

  Lead listsLead researchRule changes

• Chief Revenue Officer

  Sales · 4 specialists

  Writes the emails, runs the follow-ups, answers every reply.

  Email copyFollow-upsRepliesSales calls · soon

• Chief Marketing Officer

  Marketing · 2 specialists

  Watches buying signals and runs the paid ads.

  Buying signalsPaid ads · soon

• Chief Customer Officer

  Customer Success · 1 specialist

  Keeps customers onboarded, integrated, and wired in.

  Customer success

• Chief Operating Officer

  RevOps · 5 specialists

  Deliverability, send audits, and answers from your data.

  DeliverabilitySend auditsData analysisAsk your dataExperiments · soon

• Chief Financial Officer

  Finance · 1 specialist

  Tracks spend and cost across the whole stack.

  Spend & cost

They share one brain. Lead Gen’s verified rule changes feed Sales’ openers, RevOps’ audits retrain the copy, and Marketing’s signals tell everyone who’s raising a hand. One database, one context — departments that hand work to each other, not six subscriptions pretending to be a team.

Don’t take my word for it. Talk to one.

Pick a crew member and interview them against a live demo account. This is the same agent that runs the real product — here it’s reasoning over fake numbers so you can see how it thinks before you ever sign up.

A look inside

A peek at the GTM OS cockpit — representative view, illustrative data.

What’s inside

One cockpit for the whole motion

GTM OS is the resolution: one hosted app that runs your whole go-to-market on your own AI keys. Here’s what it runs.

• 01

  Displacement targeting + outbound execution. Finds which accounts are running a stack you can beat, scores the opportunity (recoverable $ modeled), and drafts the opener. Then runs the sequence: lead-gen, enrichment, copy, follow-ups — on your own API keys, so you pay data and model vendors at cost.

• 02

  The revenue cockpit. Trial → activated → paid, MRR, churn risk, and the next play to run, in one view. It syncs your CRM; it doesn’t replace it.

• 03

  Demand capture. Scored buying-intent signals, plus the names of companies quietly checking out your site — so you can reach them first.

• 04

  One pane for visibility. SEO audits + Search Console, GA4 analytics, and ad spend — under the same roof, instead of a row of separate dashboards.

• 05

  Your data, your keys. It runs on your own AI keys, so your leads, emails, and customer data stay on your side — nothing routes through us. One subscription, the whole motion in it.

Bring your own keys

You bring the keys. You keep the data.

GTM OS runs on accounts you control — your AI key, your data, your vendors. Everything the crew does happens on your own keys, so you pay at cost and any vendor swaps out in a click. Here’s the whole rack: five you bring, five optional. The crew is the rest.

• Lead + enrichment data

  Bring this

  Apollo · Clay · People Data Labs

  Powers Lead Gen

• The agent brain

  Bring this

  Anthropic — your own API key

  Powers the whole crew

• Email sending rails

  Bring this

  Resend · AWS SES or Gmail

  Resend carries product + lifecycle email. Cold runs on SES or Gmail — the transport switcher is built in.

  Powers RevOps

• CRM to sync, not replace

  Bring this

  Attio · HubSpot

  Powers Customer Success

• Payments + licensing

  Bring this

  Stripe · Paddle

  Powers the business

• Email verification

  Optional

  NeverBounce · ZeroBounce

  Sharpens RevOps

• Visitor de-anonymization

  Optional

  RB2B

  Sharpens Marketing

• Call intelligence

  Optional

  Fireflies

  Feeds Sales

• Scheduling

  Optional

  Cal.com — self-hostable

  Closes the Sales loop

• Ad platforms

  Optional

  Google Ads · OpenAI Ads · Meta

  Fuels Marketing

Why trust this

No customer logos. Here’s the real proof.

Pricing

Three tiers. One flat price each.

No per-seat tax — the whole AI crew is in every tier. You bring your own AI and data keys, so the vendor spend underneath runs at cost. This is just the software.

• Launch · $97/mo

  The whole motion.

  • ✓Full cockpit — every department
  • ✓Reply reading + inbox
  • ✓2 sending domains (primary + a burner)

• Growth · $297/moPopular

  Launch + warm inbound.

  • ✓Everything in Launch
  • ✓Visitor resolver + RB2B connector
  • ✓Conversations + priority support
  • ✓5 sending domains

• Scale · $597/mo

  For serious outbound.

  • ✓Everything in Growth
  • ✓Direct access to Nick, our founder, via Slack (async)
  • ✓10 sending domains

Founders lock 25% off for life — Launch $72.75, Growth $222.75, Scale $447.75. Start with a free trial (no card); the clock only starts when you send your first sequence.

Questions

The honest FAQ

• What does GTM OS actually do?

  GTM OS is a displacement-intelligence engine. It finds which accounts are running a stack you can beat — a legacy tool, an overpriced incumbent, or a feature-thin alternative — scores the opportunity (recoverable $ modeled), and drafts the opener. The opener is yours to take to email, LinkedIn, or a call list. The crew of AI agents then executes whatever the engine surfaces: outbound sequences, follow-ups, replies, buying-signal monitoring, and self-audits.

• Do I need to be technical?

  No. You connect your accounts and the crew runs it for you. Plug in your keys, pick your targets, and the agents do the work.

• Is my data private?

  Yes. It runs on your own AI keys, so your leads, emails, and customer data stay on your side — nothing is resold, and nothing routes through us.

• Will it replace my CRM?

  No. It syncs your CRM; it doesn't replace it. Keep the system of record you already trust.

• What if I want to switch a vendor later?

  Swap it in a click. Changing your enrichment, sending, or AI provider is a setting — not a rip-out project.

• How does pricing work?

  Three flat tiers — Launch $97, Growth $297, Scale $597/mo — and the whole AI crew is in every one (no per-seat tax). You bring your own AI and data keys, so you pay those vendors directly at cost, no markup. Start with a free trial (no card); the clock only starts when you send your first sequence. Founders lock 25% off for life.

• When can I get it?

  Closed beta starts July 1, 2026. Grab a Founders Club spot now ($99) to get in first — it includes 3 months of full access, 25% off for life, direct access to Nick, our founder, and affiliate priority.

While you wait

Start with the free tools

The free tools are the diagnostic on-ramp — they show you what your stack costs and where it leaks. Use them now; GTM OS is where you run the fix.

← The GTM AI Toolkit