THE WORKBENCH
A workshop for GTM work that earns its place.
StackSwap is a free, operator-built workbench for B2B GTM teams. Bring the messy question, find the prompt or audit that helps, and leave with a useful artifact and a next action.
BEING RECONSIDERED
Analyze the work. Keep the judgment. Remove the noise. Build what should belong to you.
What StackSwap is for
GTM teams do not need more generic advice. They need a better way to think through positioning, pipeline, tooling, content, and AI-assisted work. StackSwap packages the hard-won operating patterns into prompts that work across ChatGPT, Claude, and Codex.
The library is intentionally free. Enter your email once to unlock every prompt forever, including the new workflows added over time. The email gate grows the list; the product is the usefulness of the work.
The operating principles
Useful over impressive
Every prompt should produce an artifact a team can use, edit, and put into motion.
Evidence over theatre
Recommendations should distinguish facts, assumptions, and judgment instead of pretending certainty.
Owned capability over tool sprawl
The goal is not a bigger stack. It is clearer decisions, better workflows, and fewer rented surfaces.
Free access, durable value
The library stays free. One email unlocks the full collection and every prompt added later.
Start with the work
Browse the library when you have a problem to solve. Run the AEO audit when you want to understand whether your site can be found, understood, and cited by answer engines.