By Nick French · Founder, StackSwap · 10yrs B2B SaaS GTM (BDR → AE → Head of Revenue) · Methodology →
Affiliate link · StackSwap earns a commission if you sign up for HeyReach via this page (no extra cost to you). We only partner with tools we'd recommend anyway. · Editorial standards →
StackSwap recommends
HeyReach: Multi-Account LinkedIn Outreach at Agency Scale + Native MCP
HeyReach is the LinkedIn outbound platform built around the sender pool — rotate sends across 1, 50, or 500 LinkedIn accounts to break past the per-account rate limit (~100 invites/week) that caps every single-account tool. Native Instantly and Smartlead multichannel integration, unified inbox across all senders, white-label on Agency+, and a bundled MCP server on every tier — the GTM-engineering wedge for teams driving LinkedIn campaigns from Claude or ChatGPT.
Pricing
$59 / $999 / $1,999
Growth / Agency / Unlimited (mo)
Sender pool
1 → 500 LinkedIn accounts
rotate to break rate limits
Multichannel
Native Instantly + Smartlead
LinkedIn + email handoff
MCP server
bundled on every plan
Claude / Cursor / ChatGPT
30-second verdict
Why we recommend HeyReach
1
The friction
LinkedIn rate-limits every account — single-account tools hit the wall at ~100 invites/week.
LinkedIn caps connection requests at roughly 100-200 per account per week, regardless of which automation tool you use. Single-account tools (Expandi, Dripify, Linked Helper) all hit the same ceiling — the platform's ceiling, not the tool's. Agencies running outbound for 5 clients, sales teams with 10+ reps, or founders coordinating personal + co-founder + team accounts end up stitching together 5-50 single-account licenses, each with a separate inbox, separate billing, and zero rotation logic. The result is operational overhead that grows linearly with the account count.
2
HeyReach's answer
The sender pool — rotate sends across N LinkedIn accounts under one campaign.
Two non-obvious bundles ship on every plan including Growth. The native Instantly + Smartlead integration lets HeyReach hand off non-responsive LinkedIn prospects into a parallel cold-email sequence on the same prospect graph — cheaper and tighter than running a heavier all-in-one like LaGrowthMachine. The MCP server lets Claude, Cursor, or ChatGPT drive HeyReach campaigns programmatically: spin up a new sequence from a Sales Nav URL, generate first-touch copy from your ICP doc, and report reply rates back into the chat. Neither Expandi nor Dripify ships native MCP today — this is where the GTM-engineering angle separates HeyReach from the single-account incumbents.
The LinkedIn rate-limit math (why multi-account exists)
LinkedIn's per-account ceiling is the structural reason multi-account tools exist. The platform's realistic operating limits — what you can run without account warnings, restrictions, or bans:
Connection requests: ~100 invites/week per account is the safe operating limit (LinkedIn officially caps higher but restricts accounts that exceed sustainably). HeyReach defaults to 15-25/day per sender.
Profile views: ~150/day before LinkedIn shows you a CAPTCHA gate. Used as a soft-touch warmup signal pre-invite.
Direct messages (to connections): effectively unlimited but throttled to ~50-100/day to avoid spam-pattern detection.
The math: 1 sender = ~100 invites/week. 5 senders = ~500/week. 50 senders (Agency) = ~5,000/week at safe operating limits. 500 senders (Unlimited fair-use cap) = ~50,000/week. Single-account tools structurally cannot match the high-volume tier — they can only run at the per-account ceiling. The sender pool isn't a feature; it's the only architectural answer to the rate limit.
What HeyReach actually costs vs. competitors
Side-by-side comparison
Cost-per-month by sender count + capability
Per-account pricing for single-account tools (Expandi, Dripify) vs HeyReach's pool-based tiering. LaGrowthMachine prices per user across LinkedIn + email + Twitter.
Feature / outcome
HeyReach
Expandi
Dripify
LaGrowthMachine
Winner
1 LinkedIn sender, single campaign
$59/mo (Growth)
$99/mo
$59/mo (Pro)
$60/mo (Basic)
Dripify ✓Cheapest single-account tier at minimal volume
5 LinkedIn senders, multichannel handoff
~$295/mo (Growth tier scaled)
~$495/mo (5 seats)
~$295/mo (5 seats)
~$300/mo (5 seats, multichannel)
HeyReach ✓Tie on cost with Dripify, wins on unified inbox + Smartlead integration
50 LinkedIn senders, agency motion
✓$999/mo (Agency, all-in)
—~$4,950/mo (50 seats stitched)
~~$2,950/mo (50 seats stitched)
~~$3,000/mo (50 seats, multichannel)
HeyReach ✓$2-4K/mo saved at agency scale + white-label included
White-label for client delivery
✓included on Agency+
—not available
—not available
—not available
HeyReach ✓Only vendor in the SMB tier with native white-label
Native MCP / AI client integration
✓every tier
—not available
—not available
—not available
HeyReach ✓Only vendor shipping native MCP today
Tally: Dripify wins single-account economics. HeyReach wins from 5 senders up — and the gap widens at agency scale. White-label and MCP are HeyReach-only structural advantages.
How HeyReach stacks up vs. competitors
Side-by-side comparison
Capability comparison across LinkedIn outreach tools
Where each vendor has the structural lead — pick on which constraint binds for your team.
Feature / outcome
HeyReach
Expandi
Dripify
LaGrowthMachine
Winner
Multi-account sender pool
✓1–500 senders, native rotation
—single account per seat
—single account per seat
—single account per seat (per user)
HeyReach ✓Only vendor with native pool architecture
LinkedIn action set (invites + messages + InMail + follows)
✓full
✓full
✓full
✓full
Tie
Cold-email multichannel handoff
✓native Instantly + Smartlead
~email add-on (limited)
~email automation included
✓native LinkedIn + email + Twitter
Tie
Unified inbox across senders
✓native across all senders
~per-account inbox
~per-account inbox
~per-user inbox
HeyReach ✓Only vendor with cross-sender unified inbox
White-label for agencies
✓Agency+
—not available
—not available
—not available
HeyReach ✓Only SMB-tier vendor with native white-label
Native MCP server (Claude/ChatGPT/Cursor)
✓every plan
—not available
—not available
—not available
HeyReach ✓Only vendor with native MCP — GTM-engineering wedge
Send architecture (cloud vs browser)
✓cloud-based + per-sender proxy
✓cloud-based
✓cloud-based
✓cloud-based
Tie
Tally: HeyReach wins on multi-account architecture, unified inbox, white-label, and MCP. LaGrowthMachine wins on bundled multichannel breadth. Single-account economics still favor Expandi/Dripify at 1 LinkedIn account.
Pricing math at 3 scales
The math shape changes meaningfully with sender count. Three concrete scenarios most buyers actually live in:
Solo operator (1 LinkedIn account)
HeyReach Growth $59/mo · same as Dripify, +$40/mo vs nothing
HeyReach Growth at 1 sender = $59/mo. Dripify Pro at 1 seat = $59/mo. Expandi at 1 seat = $99/mo. Manual outbound on Sales Navigator (~$80/mo) = $0 tool spend. For solo operators running ~100 invites/week, the math is neutral — pick HeyReach if you'll likely scale to a 2nd account inside 6 months (better migration story), or Dripify/manual if cost is hyper-binding.
5-sender SMB team or founder + co-founder + 3 reps
HeyReach Growth ~$295/mo · saves $200-1,000/mo vs single-account stacks
HeyReach Growth scaled to 5 senders ≈ $295/mo with unified inbox, MCP, and multichannel bundled. Expandi 5 seats stitched = $495/mo (no unified inbox, no MCP). Dripify 5 seats = $295/mo (tied on cost but no unified inbox or MCP). LaGrowthMachine 5 users = $300/mo (LinkedIn + email + Twitter but heavier setup). HeyReach wins on the bundle, ties on cost.
50-sender agency motion
HeyReach Agency $999/mo · saves $2-4K/mo vs single-account stacks
HeyReach Agency at 50 senders + white-label + DFY onboarding = $999/mo all-in. Expandi 50 seats stitched = ~$4,950/mo and no white-label. Dripify 50 seats stitched = ~$2,950/mo and no white-label. LaGrowthMachine 50 users = ~$3,000/mo. At agency scale, HeyReach saves $2-4K/mo AND ships the white-label every agency needs for client delivery. The math isn't close.
What HeyReach gets right
Sender pool
Multi-account architecture is the only answer to LinkedIn's rate limit
Rotate sends across N LinkedIn accounts under one campaign — the structural answer to LinkedIn's ~100-invite-per-account-per-week ceiling. 50 senders on Agency = 5K+ weekly invites at safe per-account limits. No single-account tool can structurally match this; they all hit the platform's ceiling.
Native MCP server
Claude, ChatGPT, or Cursor drives HeyReach campaigns programmatically
The MCP integration on every plan is the GTM-engineering wedge. Prompt Claude to spin up a campaign from a Sales Nav URL, generate first-touch copy from your ICP doc, and pull reply rates back into the conversation. Expandi and Dripify don't ship native MCP today — this is HeyReach's modern-stack moat.
Native multichannel
Direct Instantly + Smartlead integration — no Zapier glue
LinkedIn touches that don't get a response route into a parallel cold-email sequence on Instantly or Smartlead, on the same prospect graph. Cleaner than a stitched workflow with Zapier or Make in between, and structurally cheaper than a heavier all-in-one like LaGrowthMachine.
Unified inbox
One inbox across all senders — replies threaded by prospect, not by account
Most multi-account workflows die at the inbox: 50 LinkedIn accounts = 50 separate inboxes to triage. HeyReach unifies replies across the entire sender pool with prospect-level threading. This is what makes 50+ sender motions actually operable by a small team.
White-label (Agency+)
Resell HeyReach under your brand — only SMB-tier vendor with native white-label
Agency tier includes white-label out of the box; Unlimited adds multi-brand white-labels for $500/add-on. For lead-gen agencies, this means clients see your domain and branding, not HeyReach's — table-stakes for agency delivery, not available on Expandi/Dripify/LaGrowthMachine.
Done-for-you onboarding
Agency tier includes guided setup — DFY migration on Unlimited
Agencies and high-volume teams get human-led onboarding bundled in: sender pool design, warm-up strategy, audience targeting, campaign structure. Migrations from Expandi/Dripify to HeyReach Unlimited get a dedicated migration spec. Reduces 2-3 weeks of self-serve setup time to a few days.
Per-sender proxy support
Bring-your-own-proxy on Agency+ — keeps account locations consistent
LinkedIn flags accounts that show inconsistent geolocations across sends. HeyReach Agency+ supports per-sender proxy configuration so each LinkedIn account connects from a consistent IP — material for accounts you can't afford to lose. Browser-extension tools and many single-account incumbents skip this entirely.
API + webhooks + MCP
Three integration paths for downstream automation
API for direct integration, webhooks for event-driven workflows (Slack alerts on reply, HubSpot logging on connect-accept), MCP for AI-driven campaign orchestration. For GTM engineers, the integration surface is the differentiator vs. point-and-click incumbents that lock you into their UI.
When NOT to pick HeyReach
Solo low-volume
1 LinkedIn account running <100 invites/week
Below 1 sender's weekly ceiling, the multi-account architecture isn't earning anything. Expandi at $99/mo or Dripify at $59/mo is sufficient. Manual outbound on Sales Navigator (~$80/mo) at low volume beats any automation tool. HeyReach Growth is competitive at $59/mo but doesn't unlock its structural wedge until you add a 2nd sender.
Email-first motion
LinkedIn is the augmentation, not the lead channel
If 80%+ of touches are email and LinkedIn is the warm-up or fallback, the right stack is lemlist (personalization-first email + LinkedIn add-on) or LaGrowthMachine (multichannel bundle with native LinkedIn + email + Twitter). HeyReach is LinkedIn-first; the email integration is a clean handoff but not the primary motion.
Pure cold email
No LinkedIn touch in the sequence
If LinkedIn is out of the motion entirely, HeyReach has nothing to offer. Instantly or Smartlead (which we also affiliate) is the right shape — flat-pricing unlimited mailboxes, native warm-up, sequence automation. HeyReach's multichannel handoff is what stitches into these tools, but you don't need both unless LinkedIn is part of the touch plan.
HeyReach is SMB-to-agency shaped, not enterprise-procurement shaped. No SOC 2 Type II audit posture published, no SSO on lower tiers, no enterprise SLA. For 100+-rep sales orgs going through formal vendor review, Salesloft / Outreach (with native LinkedIn integration) or Apollo's LinkedIn add-on are the right shortlist.
Outreach/Salesloft incumbent
Already deeply on a sales-engagement platform with LinkedIn integration
Outreach and Salesloft both ship native LinkedIn execution from inside the sequencer. If you're already paying $1,200-1,800/user/yr for an SEP, adding HeyReach is a duplicate. The displacement play is to evaluate whether SEP cost minus LinkedIn capability equals what you'd pay HeyReach + Instantly — usually not, at sub-30-rep scale.
Account safety paranoia
You can't afford to lose any single LinkedIn account
No LinkedIn automation tool is officially sanctioned; account suspension is always a non-zero risk. If your motion runs on 1-2 irreplaceable LinkedIn accounts (your personal brand, your CEO's), the safer play is manual outbound + a Sales Navigator power-user workflow. Use HeyReach with accounts you can afford to lose, warm new accounts before scaling sends.
The MCP / GTM-engineering angle
HeyReach ships a native MCP (Model Context Protocol) server on every plan including Growth. For teams already working inside Claude, Cursor, or ChatGPT, this is the structural angle that separates HeyReach from every single-account incumbent.
What you can actually do with MCP + HeyReach:
Prompt Claude with a Sales Navigator URL and an ICP doc. Get back a complete campaign spec — audience filter, sender allocation, multi-step sequence with personalized first-touch copy.
Pull live campaign metrics into your chat: reply rate by sender, connection accept rate by ICP segment, where the funnel is leaking — without leaving Claude.
Generate per-prospect first-touch personalization from a CSV in conversation. Push back to HeyReach as a campaign-ready upload, queued for send.
Stitch HeyReach into a broader GTM agent — Claude orchestrates HeyReach (LinkedIn) + Instantly (email) + your CRM, with reply detection routing to the right next-action.
The single-account incumbents (Expandi, Dripify) require integration via Zapier or Make for similar workflows — order-of-magnitude more friction. For GTM engineers building agentic outbound motions in 2026, native MCP isn't a nice-to-have; it's the integration surface.
Common alternatives compared
Tool
Best for
Pricing model
Multi-account?
HeyReach
Multi-account LinkedIn outbound at SMB-to-agency scale + MCP
Pool-based ($59-$1,999/mo)
✅ 1–500 senders
Expandi
Solo operators or 1-2 person teams on single account
Per-seat ($99/user/mo)
⚠️ Per-seat stitching only
Dripify
Budget-conscious solo LinkedIn outbound
Per-seat ($39-$79/user/mo)
⚠️ Per-seat stitching only
LaGrowthMachine
Multichannel motions (LinkedIn + email + Twitter on one platform)
Per-user (~$60-$120/user/mo)
⚠️ Per-user stitching only
lemlist
Email-first outbound with LinkedIn augmentation
Per-seat ($39-$99/user/mo)
⚠️ Per-seat stitching only
Outreach / Salesloft
Enterprise sales-engagement with native LinkedIn execution
Per-seat ($1,200-$1,800/user/yr)
⚠️ Per-seat stitching only
Patterns we see with HeyReach
Lead-gen agencies (3-20 clients): HeyReach Agency at $999/mo runs 50 senders + white-label + dedicated Slack. The replacement target is a stitched stack of 20-50 Expandi or Dripify seats with separate billing, separate inboxes, and no client-facing branding — typically $3-5K/mo before agency overhead.
5-15 rep B2B sales teams running LinkedIn-first outbound: HeyReach Growth scaled to 5-15 senders. Common replacement targets are single-account stacks (Expandi/Dripify per rep) or Outreach/Salesloft with manual LinkedIn execution — the multi-account architecture unlocks 10-50x weekly send capacity vs single-account workflows.
Founders running personal + team LinkedIn accounts in parallel: 3-5 senders covering founder + co-founder + early team members. The unified inbox is the differentiator — without it, replies fragment across 5 LinkedIn inboxes and the motion dies on triage overhead.
GTM-engineering-first teams driving campaigns from Claude or Cursor: HeyReach's MCP server lets the AI agent orchestrate campaigns directly — spin up sequences, pull reply rates, generate personalization, route replies to the CRM. The single-account incumbents force you back to Zapier/Make middleware for the same workflows.
FAQ
How much does HeyReach cost?+
Three tiers: Growth at $59/mo (1–10 senders, adjustable per LinkedIn account), Agency at $999/mo (50 senders, white-label, done-for-you onboarding, dedicated Slack channel), Unlimited at $1,999/mo (500-sender fair-use cap, multi-brand white-labels, priority support). Quarterly billing -15%, annual -25%. All tiers include unlimited campaigns, MCP server access, Instantly/Smartlead multichannel integration, unified inbox, and the full LinkedIn action set (connection requests, messages, follows, profile views). 14-day trial standard; 30-day trial available on Agency/Unlimited by request.
What is a "sender" and why does HeyReach price by sender count?+
A sender is a single LinkedIn account routed through HeyReach. LinkedIn rate-limits each account to roughly 100-200 connection requests per week — a hard ceiling for single-account tools like Expandi or Dripify. HeyReach's structural wedge is the sender pool: rotate sends across N LinkedIn accounts and your weekly send capacity scales linearly. 5 senders ≈ 500-1,000 invites/week, 50 senders (Agency) ≈ 5K-10K invites/week, 500 (Unlimited fair-use cap) ≈ 50K-100K invites/week. Pricing-by-sender reflects what you actually consume — agencies running 50 client-owned LinkedIn accounts pay agency rates; solo operators with 1-3 accounts stay on Growth.
How does HeyReach compare to Expandi and Dripify?+
Different shapes for different scales. Expandi ($99/mo) and Dripify ($59/mo) are single-account LinkedIn tools — both are perfectly good for a solo operator running one LinkedIn account at ~100 invites/week, and structurally cheaper than HeyReach at that scale. The math flips above 3-5 LinkedIn accounts: 5 Expandi seats = $495/mo, 5 Dripify seats = $295/mo, vs HeyReach Growth at 5 senders typically ~$295-395/mo with the unified inbox, sender rotation, and MCP/multichannel bundled. Above 10 senders, no single-account tool competes — HeyReach Agency at $999/mo replaces what would cost $5K+ in stitched single-account licenses.
Does HeyReach handle multichannel (LinkedIn + email)?+
Yes, via native integration with Instantly and Smartlead — the two cold-email infrastructure tools we already use and recommend. The handoff pattern: HeyReach drives the LinkedIn touch sequence (connection request → first message → follow-ups), then routes prospects that don't respond on LinkedIn into a parallel email sequence on Instantly or Smartlead. For LinkedIn-first multichannel motions (where LinkedIn is the primary channel and email is the augmentation), this stack is more efficient than running a heavier all-in-one like LaGrowthMachine.
What is the MCP server included on every HeyReach plan?+
HeyReach ships a native MCP (Model Context Protocol) server that lets Claude, ChatGPT, Cursor, or any MCP-compatible AI client drive HeyReach campaigns programmatically. Practical use: prompt Claude to spin up a new LinkedIn campaign against a Sales Navigator URL, generate personalized first-touch copy from your ICP doc, and report reply rates back into the conversation. For GTM engineers and AI-forward operators who already work inside Claude or Cursor, this is the differentiator vs. Expandi/Dripify — neither ships native MCP today.
Is HeyReach safe for my LinkedIn account?+
No LinkedIn automation tool is officially sanctioned by LinkedIn — every vendor in the category (HeyReach, Expandi, Dripify, Linked Helper, LaGrowthMachine) operates against LinkedIn's ToS. The mitigations that matter: (1) gradual warm-up over 2-4 weeks for new senders to avoid sudden volume spikes; (2) realistic per-account daily limits (typically 15-25 invites/day, not the platform max); (3) human-like cadence with delays between actions; (4) per-sender proxy on Agency tier to keep account locations consistent. HeyReach's cloud-based send architecture and proxy support reduce risk vs. browser-extension tools (Linked Helper, older Dripify workflows), but account suspension is always a non-zero risk. Use accounts you can afford to lose, and warm new accounts before scaling sends.
When should I NOT use HeyReach?+
Skip HeyReach if you hit any of these: (1) solo operator running <100 invites/week on a single LinkedIn account — Expandi ($99/mo) or Dripify ($59/mo) is cheaper and sufficient at that volume; (2) email-first outbound where LinkedIn is the augmentation, not the primary channel — lemlist or LaGrowthMachine fit better when email is the lead motion; (3) pure cold-email infrastructure with no LinkedIn touch — Instantly or Smartlead (which we also affiliate) is the right shape; (4) enterprise governance + SSO + SOC 2 audit-grade controls — HeyReach is SMB-to-agency shaped, not enterprise-procurement shaped; (5) hyper-budget-constrained solo outbound where every dollar counts — manual outbound on Sales Navigator (~$80/mo) beats any automation tool at the lowest volume tier.
How does the affiliate commission work, and does it bias the recommendation?+
HeyReach pays StackSwap 30% recurring on Growth-tier signups and 15% recurring on Agency/Unlimited signups through this link. Pricing is identical to going direct — the affiliate fee comes out of HeyReach's margin, not your bill. Per our editorial standards, recommendations are not for sale: we partner with HeyReach because it's the right shape for multi-account LinkedIn outbound at agency scale, not because of the commission tier. If single-account tools (Expandi, Dripify) fit your motion better, we say so directly — see the "when NOT to pick HeyReach" section above.