StackSwap · GTM Stack Audit · cost
How much does a GTM stack audit cost?
Short answer: a self-serve GTM stack audit is free — you paste your stack into a tool and get keep / swap / cut with spend modeled in about a minute. A consultant-led audit runs $5,000–$25,000+. A SaaS-management platform is usually a percentage of spend or a four-to-five-figure annual contract. Here is what each buys you.
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The three options
| Option | Typical cost | What you get |
|---|---|---|
| Self-serve tool (StackScan) | Free | Modeled keep/swap/cut, overlap detection, spend per employee vs peers, AI-native opportunities — in ~60 seconds. |
| Consultant / fractional RevOps | $5k–$25k+ | Hands-on review, vendor negotiation, procurement support, change management. Worth it for large or contentious stacks. |
| SaaS-management platform | % of spend / annual contract | Ongoing license tracking and renewal alerts across all SaaS — broader than GTM, but not GTM-specific consolidation advice. |
When free is enough
For most teams, a modeled self-serve audit captures the high-signal findings — overlap, spend per employee, AI-native replacements, consolidation candidates — which is the bulk of the value. Across 100,000 modeled stacks, the median audit surfaces $93,240 in recoverable spend — actionable before anyone pays a consultant. Start there; bring in paid help only if you need negotiation or change management on top.
See exactly what the free version produces in the GTM stack audit guide, or work the audit checklist by hand.
Frequently asked questions
How much does a GTM stack audit cost?
A self-serve GTM stack audit is free with a tool like StackScan — you paste your stack and get keep/swap/cut with spend modeled in about a minute. A consultant-led audit typically runs $5,000–$25,000+ depending on stack size and depth. A SaaS-management platform (Zylo, Vendr) is usually a percentage of spend or a four-to-five-figure annual contract.
Is a free GTM stack audit any good?
A modeled self-serve audit will not negotiate your contracts for you, but it reliably surfaces the high-signal findings — tool overlap, spend per employee vs peers, AI-native replacement opportunities, and consolidation candidates. For most teams that is 80% of the value at 0% of the cost, and a good starting point before paying a consultant.
What makes a GTM stack audit cost more?
Cost scales with stack size, the number of contracts under review, whether the engagement includes vendor negotiation and procurement, and whether it is a one-time snapshot or ongoing monitoring. Pure analysis is cheap; hands-on negotiation and change management are what you pay a consultant for.
Run the free GTM stack audit
Paste your tools, get the findings in about a minute, decide if you need paid help after. No signup to see the results.