Two products. StackBuilder is a free planner for teams starting from scratch. StackScan is a paid audit that bills $25 per decision — capped at $249 no matter how tangled your stack is. KEEP rows are free; you only pay for swaps and removes the engine actually surfaces.
StackBuilder
Free
Planner for operators starting from scratch. No email. No signup.
Four questions: team size, motion, CRM, goal.
Opinionated stack with specific tools, costs by tier, what to skip.
Modeled from 100k+ simulated stacks across 12 operator archetypes.
Read-only — no scan engine, no payment, no follow-up sequence.
Every line in your StackScan plan is one of three verdicts: KEEP, SWAP, or REMOVE. SWAP and REMOVE are billable decisions; KEEP is free. Total price is min($249, $25 × max(1, swaps + removes)) — the cap kicks in at 10 decisions, so a sprawling 14-decision stack pays the same as a clean 10-decision one.
Scan outcome
Math
Price
1 decision (e.g. just a Salesloft → Outreach swap)
$25 × 1
$25
3 decisions (typical seed-stage scan)
$25 × 3
$75
6 decisions (mid-market with light overlap)
$25 × 6
$150
10 decisions (cap hits)
$25 × 10 → cap
$249
15 decisions (post-acquisition tangled stack)
$25 × 15 → cap
$249
What you get with a paid StackScan
Per-tool decision plan. Every tool in your stack tagged KEEP / SWAP / REMOVE with the specific replacement and modeled monthly recovery on each line.
Overlap map. Every redundant pair the engine detected, what each tool is doing twice, and the dollar value of the consolidation.
AI-readiness scoring. Per-tool grade on how well it's positioned for an AI-native motion (not a vendor scoreboard — a modeled grade).
Modeled annual recovery. The dollar total your team would save in the next 12 months if you executed the plan as specified.
Sharable PDF export. The report is boardroom-ready — leadership can read it, vendors can't spin it.
FAQ
What counts as a "decision"?
A decision is any concrete action in your StackScan plan — a swap (replace this tool with that tool) or a remove (cut this tool, the capability is already covered). KEEP rows are free; you only pay for what we'd actually have you do.
Why pay-per-decision instead of a flat price?
Flat pricing punishes lean stacks and undercharges sprawling ones. A 5-tool stack and a 50-tool stack should not pay the same. Pay-per-decision means your invoice scales with the work, capped so a tangled stack never gets a surprise bill.
What if my scan finds nothing?
One-decision minimum ($25) covers the base audit. If we genuinely find zero swaps and zero removes, that itself is the answer — your stack is already lean. We'll send the report and you'll have the modeled-clean confirmation in writing.
Why is StackBuilder free?
StackBuilder is a planner — four questions, opinionated stack recommendation, no scan engine running. It's our front door for operators who don't yet have a stack to audit (seed-stage founders, first RevOps hires, mid-rebuild teams). Free, no email, no signup. If you graduate from planner to auditor, StackScan is where you'd land.
Are there hidden services or add-ons?
No upsell loop on the unlock. The price you see at checkout is the full price for the audit report. We're pre-revenue and we'd rather earn trust on a transparent transactable price than tack on services you didn't ask for.
Refunds?
Yes — if the report is wrong about your stack in a material way (tool you don't have flagged for removal, swap that's technically infeasible for your motion), email us and we'll refund it. The engine is deterministic, but it doesn't know your business context. Honest correction beats a defended bad call.
Not sure which one fits? Run StackBuilder if you're starting from scratch. Run StackScan if you have a stack and want to know what it's really costing you.